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Shula’s 347 Grill Grand Opening

• Coordinated media availability for Coach Don Shula.
• Coordinated VIP dinner of stake holders and local media.
• Arranged motivational address by Coach Don Shula and Dave Shula to restaurant staff.
• Arranged for and facilitated live television coverage, live and pre-taped radio interviews and a remote broadcast.
• Implemented PR strategy that resulted in 4 on-air radio and TV segments and feature articles in local papers and coverage on all four local TV network affiliates.

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